Invest in Roll Craft, a Studio Built to Ship Many Games

An equity investment in a game studio

One engine, many games, built by industry veterans.Invest in a game studio built for the $186 billion market.

Roll Craft's modular engine turns one codebase into many games for many audiences, built by veterans of LucasArts, Zynga, and Wargaming.

Backed by Ben Dellaca of CerebralFix, with 80,000 players committed across top portals before launch.

Invest in Roll Craft

Start here. Complete the form and continue to the live offering to confirm.

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$186B

Global games market in 2025

80,000+

Launch users committed by top web-game portals

30+

Games shipped by the founding team

Global games market per Konvoy 2025. Launch users reflect committed portal acquisition allotments, not active users. Track record reflects the founders' individual prior work, not Roll Craft, LLC. Figures are not a forecast of returns.

The opportunity

The industry cannot make games fast enough.

Players and platforms are hungry for new content, and traditional studios are slow and expensive to feed it. Roll Craft is built for this gap.

Instant-play is now a preference. A 2023 Google and Kantar study found 42% of surveyed gamers played an HTML5 game.
AI-accelerated production. A small team produces the content volume that used to require a studio of fifty.
An underserved segment. Deep, story-driven browser RPGs are rare, and the audience that loved them is still here.

Who you are backing

Execution is the biggest risk in games. This team lowers it.

They have launched number-one titles and shipped across the biggest names in the industry. Now they are building a studio of their own.

Rob Carroll

CEO · Co-Founder

Executive Producer on the number-one iOS title World of Tanks: Blitz at Wargaming. Ran the $5M publishing fund at Tapjoy. 30+ games shipped.

Peter Hansell

CCO · Co-Founder

Twenty-year veteran, Executive Producer and Art Director. Published 24+ RPG and strategy titles, including an Origins Award nominee.

ORIGINS AWARD

Greg Berg

CMO · Co-Founder

Twenty-five years in television as an editor and award-winning filmmaker, including The Biggest Loser and American Ninja Warrior.

Backed by advisors including Ben Dellaca, co-founder of CerebralFix (Disney, EA, BBC, Lionsgate, Pixar), and Jamil Moledina, former game leadership at EA and Google.

The model

One engine. Many worlds.

Most studios live or die on one title. Roll Craft is a modular HTML5 engine, so the combat, adventures, crafting, and economy are reusable. Each new world is a fresh shot on goal on a shared cost base, not a bet-the-company gamble.

Concept directions on the roadmap. Roll Craft: Adventures is the launch title; the rest reuse the same engine.

The terms

Clear terms, a real stake.

You receive future equity in the studio plus a 2x revenue share, open to everyone under Regulation Crowdfunding.

Structure

$3M SAFE

Future equity in Roll Craft on a $3M Simple Agreement for Future Equity.

Revenue share

A 2x revenue share, paid on 5% of adjusted gross revenues.

Eligibility

Open

A Regulation Crowdfunding raise, open to the public, not only accredited investors.

And the perks. Investors also earn in-game rewards, from a custom die to naming a hero, a villain, or a whole game world.

This is a private investment in an early-stage company and carries significant risk, including the risk of losing your entire investment. Forward-looking statements and projections are not guaranteed. Studio and founder track-record references, including World of Tanks: Blitz and Mafia Wars, reflect the individual founders' prior work and not the performance of Roll Craft, LLC. Market and committed-user figures are context, not a forecast of returns. Please review the full offering materials and risk factors before investing.

How it works

Three steps to becoming an owner.

Tap Invest Now

Start with the quick form at the top of the page. It takes under a minute.

Complete the form

Tell us a little about you and how much you are considering.

Confirm your investment

You continue straight to the live offering to confirm and claim your perks.

FAQ

Questions, answered.

What am I investing in?+

Future equity in Roll Craft, LLC on a $3M SAFE, plus a 2x revenue share, paid on 5% of adjusted gross revenues.

How does the revenue share work?+

Investors are entitled to a 2x revenue share, paid on 5% of the studio's adjusted gross revenues. It is an opportunity, not a guarantee; any return depends on the studio's performance.

Why back this team?+

Execution is the biggest risk in games, and this team has shipped number-one titles across LucasArts, Zynga, and Wargaming, and is backed by Ben Dellaca of CerebralFix. Track record reflects the founders' individual prior work, not Roll Craft, LLC.

What is the traction so far?+

Distribution is committed for 80,000 launch users across Poki, Kongregate, and Armor Games, the launch title has a playable demo, and the first funding goal has already been met.

What makes the model different?+

One modular engine powers many games. Each new world reuses the same combat, crafting, and economy, so the studio gets multiple shots on goal on a shared cost base instead of betting everything on a single title.

How do I invest, and is it risky?+

Tap Invest Now, complete the form, and continue to the live offering to confirm. As with any early-stage investment, you could lose your entire investment and projections are not guaranteed, so please review the full offering materials and risk factors first.

Back a studio, not a single game.

Own a stake in a team that has shipped the hits, building a modular engine designed to launch many worlds.

Invest Now